ECT strategic plan 202328 final - Flipbook - Page 10
The way ahead
Our forward-looking agenda for the next five years will focus on three
key areas, namely scalability, saleability and sustainability.
Scalability
We’re focused on growing our charity in a manageable and
coordinated way.
We will therefore:
• Ensure that expansion in one geographical area creates
the potential for the charity to expand in another
• Co-create new services that are capable of being rolled
out on a larger scale
• Leverage digital technology to connect with potential
beneficiaries, stakeholders and supporters and develop
new ways of engaging with our residents and learners
Saleability
We’re also focused on developing cases for support that underpin
all our fundraising strategies and campaigns. These cases for
support will also enable the voices of the people we work with to
be heard in relation to funding applications, campaigns and funding
decisions that can affect them.
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